Tag: Innovation

The Growth of Harlequin Romance

Lawrence Heisey, a former soap salesman who was appointed president of Harlequin in 1971.
Lawrence Heisey, a former soap salesman who had been appointed president of Harlequin in 1971, revolutionized romance publishing by distributing Harlequin romances to supermarkets and department stores, where they would be right at the fingertips of Canadian and American homemakers. More

Publishing Firsts: The VendAvon

The VendAvon.
Chips, cookies, sodas–and books–from a vending machine. Avon’s entertaining comic books—western, horror, romance, war, science fiction, and gangster titles, mostly—appealed to readers of all ages from 1945 through the mid-1950s. More

The New International Version of the Bible

The Committee on Bible Translation scholars.
The efforts of one man in the mid-1950s brought about the publication of the New International Version of the Bible, a contemporary English translation that provided an accurate and understandable alternative to the King James Version, which had been the dominant translation for centuries. More

New King James Version of the Bible

The NKJV translation committee at work.
In the mid-1970s Bible publisher Thomas Nelson found itself with extra capital and decided to channel these profits into the New King James Version of the Bible. More

The Pre-Packaged Library

An advertisement for the Collins Select Library of Christian Authors, which ran in The School Newspaper on January 2, 1882.
The Harper brothers created collections of titles that allowed readers to amass an entire library instead of buying just a single book. More

I Can Read!

December 1961 I Can Read! advertisement placed in The New Yorker.
Inspired by an occasion in which she attempted to find an appropriate book for a young boy who had just learned to read, Boston librarian Virginia Haviland telephoned her friend Ursula Nordstrom, the head of children’s publishing at Harper & Brothers. More

Little Bear

Little Bear by Else Holmelund Minarik. Pictures bt Maurice Sendak. an I CAN READ book. (Cover)
The very first I Can Read! book has sold more than one million copies. More

Thomas Nelson: The Beginning

Title page of the Thomas Nelson edition of the Adventures of Robinson Crusoe by Daniel Defoe (1860).
In 1800, an upstart 20-year-old printer named Thomas Neilson (who later changed his name to Nelson) set off a firestorm of controversy throughout the Scottish publishing world by offering something never before seen in Great Britain: classic books produced and printed for “the common man.” More

1903: Collins is the first to publish illustrated shilling-priced paperbacks…

Collins' Clear-type Press.
Collins is the first to publish a series of illustrated, shilling-priced pocket size classics with the introduction of Collins Illustrated Pocket Classics. Included in this series are a maroon cloth-bound David Copperfield, many other Charles Dickens favorites, Sir Walter Scott’s Kenilworth, George Eliot’s Adam Bede, and Charlotte Brontë’s Shirley. More

Publishing Firsts: Producing Books Electronically

The Long Short Cut by Andrew Garve (1968).
Although word-processing programs and electronic typewriters had been around since the late 1960s, Harper & Row was the first to help pioneer electronic publishing with Andrew Garve’s The Long Short Cut in 1968, which was, according to the New York Times, “the first book set into type completely by electronic composition.” More

Letter from “Padington”

Letter from “Padington”
Signed with a paw print, this letter from “Padington” (circa 1966) was sent to Australian booksellers and sales staff, encouraging them to sell the latest Paddington title. More